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Plastic Bags Can Be Powerful Marketing Tools

plastic bagsToo many shops give their customers blank and black or white plastic bags. Sure, it saves money, but they’re just so… boring. You’re basically saying, “Nothing at all went into designing and creating these bags, so go ahead — pick up your dog’s poo and be done with it.”

But, if you give people brightly colored bags with real designs on them, they will probably hold onto them. Get plastic bags printed up in fun, jazzy colors with your store’s logo, and the clientele will not only be more likely to keep them, but remember your business as well. Of course, it’s not enough to have the logo-adorned bags — they have to be nice, strong bags that people will be able to use for a variety of things, such as a craft project for instance. As we’ve mentioned before, plastic bags can be fused together to create a sort of fabric, from which you can make just about anything — rain coats, hats, bags, you name it. You could create an entire rain- and snowproof wardrobe — you could even make stylish covers to wear over you regular shoes or boots in the rain and snow.

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Posted on: Monday, February 7th, 2011 at 9:00 am

Posted in: Uncategorized

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